YoC Yoghurt Culture started with the vision of lending a helping hand to those in search of a healthy but yet fun and flavoursome lifestyle – what better way to do that than with a dessert which is actually designed to be good for you?! With the goodness of natural yoghurt as a base, YoC lets you create your own treat where you can be as naughty with lolllies or as nice with fruit, as you like.
Brandwagon helped to define Yoghurt Culture by suggesting a simple acronym “YoC” and then surrounding it with a bright, colourful logo design, packaging and of course shop design. From then on, the team at YoC have taken the brand and made it their own adding to the brand every month with their own little touches.
